St. Luke School continues to grow and mature. A refresh of the current St. Luke School brand is a key element of our five year strategic plan. As we begin our 20thschool year, there is no better time to introduce the updated brand system. More than a logo or tagline, the new brand system honors our past, serves as a guide for the present, and represents our vision for the future.
The Strategic Branding Committee has completed their work and we could not be more excited to share the results! After four months of hard work, including multiple stakeholder focus groups, committee meetings, design sessions and more, we now have a newly refreshed brand system. This vibrant system begins with a formal seal as the foundation. All brand elements are rooted in the seal and will be consistently applied to accurately reflect the St. Luke experience. We are proud to share the new system and hope you agree that it beautifully and effectively represents exactly WHO WE ARE!
Please take a moment to watch the St. Luke Brand System Video to see the finished product.
Many thanks to the Strategic Branding Committee for their time, passion, and dedication to the process and to St. Luke School.
Amy Adams (Parent/Church Member/Process Facilitator)
Stephanie Alford (Marketing & Communications/Parent)
Sherry Bunn (Athletic Director/Church Member/Alumni Parent)
Laura Champion (Parent/Church Member/Graphic Designer)
Bryan Christopher (Parent/Church member)
Carlos Coleman (Parent)
Kimetha Eysel (Faculty/Alumni Parent)
Sandra Hollingsworth (Parent/Church Member)
Suzanne Hughston (Parent/Church Member)
Angela Hutchens (Faculty/Alumni Parent)
Kristen Lane (Parent/Church Member)
Brett Maddocks (School Chaplain/Associate Pastor/Parent)
Sarah McLendon (ELC Director)
Jennifer Oliver (Assistant Head of School/Church Member/Alumni Parent)
Jennifer Parker (Lower School Principal/Church Member/Alumni Parent)
Brooke Peak (Parent/Church Member)
Ashley Pezold (Parent/Church Member/School Trustee)
Starlette Pugh (Parent)
Bill Shelnutt (Head of School/Church Member/Parent)
Shannon Smallman (Parent/School Trustee)
Justin Smith (Parent)
Emily Sutherland (Advancement Director/Alumni Parent)
Patty Tucker (Faculty/Parent)
Jennifer Walker (Parent/Church Member)